NEW YORK, NEW YORK: September 29, 2022 – Preferred Hotels & Resorts - the world’s largest independent hotel brand – reconvened member hotels globally this month with the return of its annual regional meetings in the city hubs of Singapore, Miami, and London respectively. In keeping with its brand promise Believe In Travel, the key theme connecting each of the meetings was Preferred’s commitment to championing independent hoteliers and the experiences they offer at a time of great change for the hospitality industry. In Miami and London, individual hoteliers and their on-property teams were celebrated for standout achievements with the debut of the Preferred Best Practice & Achievement Awards and the first-ever Hospitality Leadership Awards.
This year’s gatherings took place at The Fullerton Hotel Singapore, Biltmore Hotel, Coral Gables, and The Londoner, bringing together hundreds of hoteliers from properties represented within the brand’s global portfolio. The all-new awards were announced for the Americas and Europe alongside two special Hospitality Leadership Awards for two of Europe’s most recognized hoteliers. Replacing the annual Awards of Excellence, these awards recognize this moment in time for travel and celebrate the outstanding achievements of hotel partners in recent years.
“The new Preferred Best Practice & Achievement Awards and Hospitality Leadership Awards provide a wonderful opportunity for our teams to show appreciation for the best-in-class services and experiences offered to guests by our hoteliers. Each award highlights individual and collaborative successes accomplished by these inspiring people and their teams for their businesses, guests, and local communities,” said Lindsey Ueberroth, Chief Executive Officer of Preferred Hotels & Resorts. “With the support of our global network, they have demonstrated an unwavering desire to innovate, create, and excel in championing our brand promise, Believe in Travel, and it has been a delight to connect with so many of the honorees in person.”
Understanding that the majority of countries in Asia and Pacific reopened to international travel in recent weeks and months, the awards were presented to honorees in the Americas and Europe by the Ueberroth Family and Preferred Hotels & Resorts’ executive team over two ceremonies held in Miami, Florida and in London, United Kingdom. Winners in these regions are as follows:
For the Americas
I Prefer Hotel Rewards:
Global Sales - Communication, Education, Partnering, and Engagement:
Integrated Quality Assurance (IQA) Award - Achievement By Collection + Residences:
Marketing - All Round Engagement including The Marketplace Bundle, Spotlights, and Campaigns: Alohilani Resort Waikiki Beach (Honolulu, Hawaii)
Public Relations - Utilization of Brand Templates & Engaging Partnership Opportunities: La Casa de la Playa (Playa del Carmen, Mexico)
Social Media - Leveraging Brand Partnership: XV Beacon (Boston, Massachusetts)
For Europe
The Preferred Hospitality Leadership Awards:
New for 2022, these awards are designed to celebrate true excellence in leadership, consistent delivery of best-in-class hospitality experiences and stewardship of globally renowned and multi-award-winning luxury, independent hotels. Recipients of this year’s awards are as follows:
I Prefer Hotel Rewards:
Global Sales - Communication, Education, Partnering, and Engagement:
Integrated Quality Assurance (IQA) Award - Achievement by Collection and Residences:
Marketing - All Round Engagement including The Marketplace Bundle, Spotlights and Campaigns: Hotel Napoleon (Paris, France)
Public Relations - Utilization of Brand Templates & Partnership Opportunities: La Esperanza Granada (Saleres, Spain)
Social Media - Leveraging Brand Partnership: The Alpina Gstaad (Gstaad, Switzerland)
To learn more about each of the winning hotels, please visit PreferredHotels.com.
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About Preferred Hotels & Resorts
Preferred Hotels & Resorts is the world’s largest independent hotel brand, representing over 600 distinctive hotels, resorts, residences, and unique hotel groups across 80 countries.
Through its five global collections, Preferred Hotels & Resorts connects discerning travelers to the singular luxury hospitality experience that meets their life and style preferences for each occasion.
Every property within the portfolio maintains the high-quality standards and unparalleled service levels required by the Preferred Hotels & Resorts Integrated Quality Assurance Program.
The I Prefer™ Hotel Rewards, Preferred Residences℠, Preferred Pride℠, and Preferred Golf™ programs offer valuable benefits for travelers seeking a unique experience. For more information, visit PreferredHotels.com.