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Preferred Hotel Group Expands Canadian Sales Efforts With Appointment Of Vanessa Gromer

August 21, 2012

CHICAGO – August 21, 2012 – Preferred Hotel Group™, a leading provider of sales and marketing distribution services, is pleased to announce the appointment of Vanessa Gromer as Director of Global Sales, Canada. The appointment of Ms. Gromer allows Preferred Hotel Group to better serve the needs of the Canadian travel market, including travel agents, travel management companies, corporate travel managers, and group planners.

In her new position, Ms. Gromer is responsible for not only overseeing all leisure and corporate sales activity in the region, but also increasing awareness of Preferred Hotel Group’s family of brands worldwide. With extensive sales and marketing experience, Ms. Gromer joins Preferred Hotel Group following a four-year tenure as sales manager for the German National Tourist Office in Toronto, where she promoted Germany as a prime tourist destination in the Canadian marketplace and initiated marketing campaigns between Canadian and German industry partners. She is fluent in English, French, and German.

Preferred Hotel Group represents more than 650 independent properties in more than 85 countries around the world, with a Canadian member portfolio that includes ARC THE.HOTEL (Ottawa, Ontario), Grand Rockies Resort (Canmore, Alberta), The Hotel at Terminal City Club (Vancouver, British Columbia), Hotel Gault (Monteal, Quebec), Hotel Grand Pacific (Victoria, British Columbia), Metropolitan Hotel Toronto, Metropolitan Hotel Vancouver, River Rock Resort and Hotel (Richmond, British Columbia), Sparkling Hill Resort (Vernon, British Columbia), SoHo Metropolitan Hotel & Residences (Toronto, Ontario), and Toronto Don Valley Hotel & Suites, and Trump International Hotel & Tower Toronto.

About Preferred Hotel Group™
With a global reach extending into more than 85 countries, Preferred Hotel Group represents more than 650 of the finest hotels, resorts, and serviced residences in the world. Preferred Hotel Group’s brands include Preferred Hotels® & Resorts, Preferred Boutique™, Summit Hotels & Resorts™, Sterling Hotels™, Sterling Design, and Summit™ Serviced Residences. Travelers gain valuable benefits through branded programs that include Preferred Residences™, Preferred Golf, I Prefer global guest benefit program, and Preferred Family, a collection of hotels and resorts certified to provide a rich experience for travelers of all ages. For more information, visit us on the web at and follow us on Facebook and Twitter.

Maria Gemskie
Vice President, Corporate Communications
Preferred Hotel Group
Tel: +1 312 542 9271

Caroline Michaud
Senior Manager, Media Relations
Preferred Hotel Group
Tel: +1 312 542 9218

Vanessa Gromer
Director of Group Sales, Canada
Preferred Hotel Group
Tel: +1 416 979 4623

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