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Preferred Hotel Group Debuts Meeting Planner Incentive Program

January 28, 2015

Meeting Planners Can Earn Points-for-Cash Towards Future Vacations to iPrefer Properties Across the Globe

CHICAGO – January 27, 2015 – Designed to reward meeting and event planners, Preferred Hotel Group™ today launched its first-ever meeting planner incentive program. Effective immediately, US-based meeting planners who book group business at any of the more than 550 participating iPrefer™ hotels and resorts around the globe can earn up to $1,000 in cash-value iPrefer Reward Certificates per event, which can be used towards free nights and other on-property expenditures during their next vacation at a property within the iPrefer portfolio.

“We understand that everyone has preferences when it comes to organizing a meeting or event so we designed the new program to reward both longtime partners and first-time clients and present another compelling reason for planners to choose from our impressive global collection,” said Elaine Macy, Senior Vice President of Group Sales for Preferred Hotel Group.

Effective immediately, planners are eligible to earn one point for every US$2 spent on actualized room revenue for group gatherings booked through Preferred Hotel Group channels and one point for every US$4 spent on actualized room revenue for group gatherings booking directly through participating hotels. A maximum of 50,000 points (equivalent to US$100,000 in room revenue and US$1,000 in Reward Certificates) will be awarded for a single event.*

Planners can request points by visiting iPrefer.com/Meetings and submitting invoices for eligible events that were held on or after January 1, 2015. Upon approval, earned points will be added to the planner’s iPrefer account, which they will be prompted to create before completing the submission form, if an account does not already exist. Points can be immediately redeemed for cash-value Reward Certificates, which are accepted at more than 550 participating iPrefer properties worldwide.

Highlights of iPrefer destinations where planners can now earn points and redeem Reward Certificates include new-to-the-scene group destinations such as Hotel Irvine (Irvine, California); The Exhibitionist Hotel (London, England); Belle Mont Farms (Basseterre, Saint Kitts); The Temple House (Chengdu, China); Condado Vanderbilt (Puerto Rico); and revered industry favorites such as The K Club (Kildare, Ireland); The Jefferson, Washington, D.C.; The Grand Del Mar (San Diego, California); The Siam (Bangkok, Thailand); The Fleming (Hong Kong); Fifteen Beacon (Boston, Massachusetts); and Dylan (Dublin, Ireland).

For more information or to review the complete list of iPrefer properties, please visit www.iPrefer.com/Meetings.

*All qualifying events must be a minimum of 10 rooms per night, one-night minimum. Valid only at iPrefer participating hotels and resorts.

About Preferred Hotel Group™
Preferred Hotel Group represents more than 650 of the finest hotels, resorts, and serviced residences in the world. Preferred Hotel Group’s brands include Preferred Hotels® & Resorts, Summit Hotels & Resorts™, Sterling Hotels™, Summit Serviced Residences™, Sterling Design, and Preferred Boutique™. Travelers gain valuable benefits through branded programs iPrefer™, Preferred Family, Preferred Pride, Preferred Golf™, and Preferred Residences™. For more information, visit www.PreferredHotelGroup.com and follow the brand on Facebook and Twitter.

MEDIA CONTACTS:
Caroline Michaud
Director, Public Relations
Tel: +1 312 542 9218
cmichaud@preferredhotelgroup.com

Megan Breehl
Coordinator, Public Relations
Tel: +1 312 542 9271
mbreehl@preferredhotelgroup.com

For high resolution imagery of member hotels, please visit the Preferred Hotel Group Image Library at www.PreferredHotelGroupImages.com.

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