The Preferred Loyalty Program for Meeting and Event Planners

Whether you're planning a corporate retreat at Farmhouse Inn in the Sonoma Wine Country, an incentive trip to Finca Cortesin Hotel, Golf, & Spa in Andalucia, Spain, or a meeting at Royal Lancaster London in the heart of London, I Prefer rewards meeting and program planners for creating memorable experiences for colleagues and clients at one-of-a-kind hotels around the world.

As an I Prefer Planner, you are eligible to earn points on actualized room revenue when you book through the Preferred Hotels & Resorts North American National Sales Offices or European Group Desk.*

*Earn points with your signed contract for any event, meeting or room block that actualizes to at least 10 rooms for one night.
I Prefer Planners are eligible to earn a maximum of 500,000 I Prefer points per program.