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Manager, Public Relations & Social Media


The Manager, Public Relations & Social Media EMEA is a key interface between the company and traditional and social media audiences in Europe, Middle East, and Africa. The primary responsibilities of the Manager is to support the Director, Public Relations EMEA in executing the public relations strategy in the region; to work with the Manager, Global Social Media on the implementation of EMEA-specific social media tactics as part of #ThePreferredLife global campaign; and to optimise coverage of Preferred Hotels & Resorts in diverse media outlets. The successful candidate will collaborate with the global PR & Social Media team to identify newsworthy story angles and anticipate trends; write press releases and pitches that appeal to media; and secure the placement of articles that highlight the brand, its programmes and experiences. Daily tasks include leveraging established relationships with UK industry, trade and consumer journalists; developing productive relationships with key European and Middle Eastern media; working with external PR agencies to ensure a consistent brand voice and messaging; and actively contributing to social media initiatives on a daily basis.


Led by the Vice President, Corporate Communications & Public Relations, the Global PR & Social Media team members are located in Newport Beach (California), London, Singapore, Beijing, Cleveland, and New York City. Under the direct supervision of the Director, Public Relations, EMEA and with a dotted line to the Manager, Global Social Media, the Manager, Public Relations & Social Media EMEA will collaborate with team members globally, and liaise with multiple internal departments, executives and business owners to support their respective activities. There will be regular interaction with member hotels, journalists, editors, social media audiences, and external PR agencies including in-person presentations, phone calls, action plan development, and follow-through.




The above information on this description has been designed to indicate the general nature and level of work performed by associates within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.

To be considered for this position, please complete the application form.

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